The Lifestyle Manager

Domestic Services

What is a Lifestyle Manager?

A Lifestyle Manager is the person who quietly shapes how life feels behind the scenes.

Part operations lead, part logistics strategist, part experience curator - they coordinate the moving parts of a principal’s day to day world so everything flows with ease. Calendars, travel, reservations, vendors, events, wellness appointments, guest logistics, all managed with discretion and precision.

The role certainly extends beyond scheduling. A Lifestyle Manager is responsible for sourcing unique experiences and refining the overall rhythm of life. They are often at the helm of securing reservations, arranging private access, coordinating travel, anticipating seasonal needs, overseeing lifestyle facing staff and service providers, and ensuring that time is spent intentionally rather than reactively.

Where estate roles focus on property and infrastructure, a Lifestyle Manager focuses on the lived experience itself, shaping not just what happens, but how it feels. Those interested in the services of a Lifestyle Manager, may also like to explore the role of the Executive Personal Assistant or the Butler.

If a Lifestyle Manager feels like the right next step, we invite you to share a few details so we can understand your needs and help you move toward the right hire.

Lifestyle Manager Salary:
$175,000+

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Hospitality & Experience Oversight

A Lifestyle Manager operates with a strong hospitality mindset. The role is rooted in service standards, environmental readiness, and the intentional shaping of experience across residences and destinations.

Responsibilities often include:

  • Overseeing and partnering with lifestyle facing staff and service providers

  • Managing complex personal and family calendars

  • Coordinating domestic and international travel logistics

  • Securing reservations, private access, and bespoke experiences

  • Conducting site visits to ensure readiness and service standards

  • Leading pre arrival preparation across destinations

  • Coordinating guest logistics and private events

  • Managing wardrobe coordination and personal shopping

  • Anticipating seasonal transitions and lifestyle shifts

  • Handling time sensitive and confidential requests with discretion

This is not simply coordination. It is hospitality management within a private setting. The Lifestyle Manager ensures environments are prepared, service is aligned, and experiences feel seamless long before the principal arrives.

Questions and Answers

  • An Executive Personal Assistant typically focuses on heavier logistics, business and personal responsibilities. A Lifestyle Manager centers on the lived experience: travel, hospitality, wellness, residences, and the overall rhythm of life. While the roles can overlap, the orientation is different: one manages workflow, the other manages environment and experience.

  • Very much so.

    A Lifestyle Manager is present during transitions; pre-arrival preparation, guest hosting, travel coordination, and event execution - ensuring environments are ready and expectations are met before the principal steps in.

  • Lifestyle Managers operate within established staffing structures. While they may not oversee every department, they frequently coordinate with and provide direction to lifestyle facing staff and service providers to ensure hospitality standards, timing, and presentation are aligned.

    They function as a central point of alignment within the broader team, ensuring the experience is cohesive across destinations.

At The Anti-Agency, we begin with a conversation about how you actually live; how you like to feel, travel, host, disappear, reappear. We’ll guide the process from there, delivering top candidates suited to your unique needs.

How to Hire a Lifestyle Manager

The Anti-Agency places Lifestyle Managers across major residential, metropolitan, and resort destinations:

  • Southern California, Los Angeles, Malibu, Santa Barbara, Newport Beach, and surrounding communities

  • Northern California, San Francisco, Atherton, Palo Alto, Woodside, and the greater Bay Area

  • Florida, Miami, Palm Beach, Boca Raton, and neighboring coastal areas

  • New York City and New York State, the Upper East Side, Upper West Side, SoHo, TriBeCa, Chelsea, Brooklyn, the Hamptons, and the greater Tri-State area

  • Connecticut and nearby regions, Greenwich, Stamford, Westchester, and surrounding communities

  • New England, Boston and surrounding areas of Massachusetts, as well as Nantucket and Martha’s Vineyard

  • The Midwest, Chicago and surrounding areas

  • Washington, D.C. metropolitan area, Maryland and Virginia

  • Texas, Houston, Austin, Dallas, and other major cities

  • The Pacific Northwest, Seattle and Portland

  • Resort destinations, Aspen, Colorado, and Jackson Hole, Wyoming

  • The Hawaiian Islands, Honolulu, Maui, and the North Shore

  • Nationwide, with select international placements

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